Greenlane Announces Strategic Partnership With Wild Green Canada... - Read of Green
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Greenlane Announces Strategic Partnership With Wild Green Canada…

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Source: Marijuana Moment

BOCA RATON, FL / ACCESSWIRE / November 29, 2022 / Greenlane Holdings, Inc. (“Greenlane”) (NASDAQ:GNLN), one of the largest global sellers of premium cannabis accessories, child-resistant packaging, and specialty vaporization products, announced today its strategic partnership with Wild Green Canada (a division of its parent company, House of Horvath Inc.) to streamline business-to-business (B2B) processes and increase Greenlane’s product reach into Canada.

The partnership with Wild Green Canada aligns with Greenlane’s focus on accelerating growth and a path towards profitability. Through its B2B website, outside salesforce, and experienced leadership team, Greenlane’s partnership with Wild Green Canada will expand Greenlane’s product reach to a wider base of retail stores in Canada, ultimately increasing visibility and Greenlane’s growth. Wild Green Canada has been involved in the Canadian tobacco industry for over 45 years. Wild Green Canada intends to leverage this experience to expand their portfolio to the legal cannabis market.

We are excited about Greenlane’s partnership with Wild Green Canada to help streamline B2B orders and increase our reach into new markets.

Craig Snyder, President of Greenlane

Their warehouse capabilities and sales experience and tools will help put our premium cannabis accessories into the hands of more businesses and consumers.

“We are absolutely thrilled to team up with Greenlane through our Wild Green Canada division,” said Cathy O’Shea, President of House of Horvath Inc. “Greenlane’s prominent and expansive selection of premium cannabis accessories is a valuable addition to our portfolio. We look forward to providing Greenlane a comprehensive Canadian distribution network that helps put these accessories on the shelves of hundreds of Canadian Cannabis retailers, servicing both legacy customers as well as new clientele.

About Greenlane Holdings, Inc.

Greenlane is the premier global platform for the development and distribution of premium cannabis accessories, packaging, vape solutions, and lifestyle products. We operate as a powerful family of brands, third-party brand accelerator, and omni-channel distribution platform, providing unparalleled product quality, customer service, compliance knowledge, and operations and logistics to accelerate our customers’ growth.

As a pioneer in the cannabis space, Greenlane has an incredible acumen for detecting opportunities in the marketplace. We proudly own and operate a diverse brand portfolio including DaVinci Vaporizers, Pollen Gear™, Higher Standards, Groove, and Eyce. Additionally, Greenlane strategically partners with leading multi-state operators, licensed producers, and brands, such as Storz & Bickel (Canopy-owned), Grenco Science, VIBES, and CCELL, to develop and distribute innovative and high-quality products.

Founded in 2005, Greenlane serves an expansive customer base comprised of thousands of retail locations, including licensed cannabis dispensaries, smoke shops, and specialty retailers. Greenlane also owns and operates Vapor.com and VapoShop.com, two industry-leading, direct-to-consumer e-commerce platforms in North America and Europe respectively.

For additional information, please visit: https://gnln.com/.

About Wild Green Canada, a division of House of Horvath Inc.

Wild Green Canada is a division of House of Horvath Inc., a leading manufacturer and national distributor of cigars in Canada since 1977 with a history of cigar manufacturing, dating back to 1932, the Horvath family has served the Canadian market for 90 years. As Canada’s exclusive distributor for some of the world’s most recognized cigar brands, House of Horvath’s extensive B2B service network includes wholesalers, convenience chain and independent stores, grocery stores, tobacconists, and duty-free land, border and airport locations across Canada.

In 2020, House of Horvath created its Wild Green Canada division to expand its product offerings within the growing cannabis accessory sector. By forming strategic partnerships with premium cannabis accessory manufacturers/suppliers and leveraging our sales and distribution experience to an increased customer base within the legal cannabis industry, its goal is to provide an effective channel to deliver the best end-user experience.

For additional information, please visit: https://wildgreencanada.com.

Original press release


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